For TikTok Shop and UGC creators
Every second gets reviewed, hook to CTA, so you know exactly what's costing you the sale and how to fix it.
Your first analysis is free. No card required.
Score
Reviewing every second
Hook, claims, pacing, CTA.
This is a real report on a 40-second hair product video. It scored 68. Here are three of the things holding it back.
Hair clay review
0:40 video · real report
"Worst decision I ever made" oversells the eventual reveal, which is just missing a discount deal.
Fix: Dial back the phrase to match the actual stakes, like "I got kinda unlucky with the timing on this" so the payoff doesn’t feel smaller than the setup.
He's just holding and rotating the closed jar here. No visual proof of the 8-hour hold he's describing.
Fix: Cut in a quick shot of your hair actually holding up later in the day, or applying a small amount on camera, to back up the claim visually.
On-screen graphic shows a specific price ($39.99, crossed-out $89.97) and a -56% discount callout.
Fix: Remove or verify this graphic matches the live listing exactly before running this as a shoppable ad. Displayed prices are a compliance risk on shop-linked content.
Plus 15 more notes, including what's already working:.
Your first one is free.
Real findings from other recent reports, each with its fix.
Package label is mirrored/backwards, making the ingredient list unreadable right when you're proving the claim.
Fix: Flip the camera orientation or shoot the label non-selfie so the brand name and the ingredient list read correctly on screen.
Supplement review, scored 60
The all-day-hold/sweat/humidity comparison chart shows specific numbers (7 vs 9, 5 vs 9) with no visible source.
Fix: Replace the invented rating chart with an actual quick test. Style hair with each product, expose to water/sweat, and show what happens on camera.
Hair clay comparison, scored 67
Hook text 'I didn't want to admit this' has no visual reinforcement, just a static talking-head shot.
Fix: Show something happening the moment the text lands. Gesture toward your scalp or flash the product briefly so the visual matches the curiosity the text is creating.
Product review, scored 74
The CTA opens with a hedgy, conditional structure ('I would check to see if there's a link') instead of a direct invite.
Fix: Say it plainly: 'I'll drop a link below if you want to check it out' instead of framing it as uncertain.
Comparison video, scored 82
Roughly 12 seconds held on one static shot with no camera or angle change while the popup text updates.
Fix: Add one subtle push-in or a quick angle shift partway through this stretch so the shot doesn't sit flat for that long.
App promo, scored 72
No on-screen text or labels appear anywhere in the video to reinforce specific claims like the 190 mph number.
Fix: Add a short text callout over the 190 mph line and over the boost/indoor-outdoor mode explanation to reinforce the spoken claims visually.
Blower demo, scored 76
comparison.mp4
1:07
Reviewing every second
0:00 / 1:07
Fix these first
Add a quick verbal or on-screen source note like 'based on our own wear tests' so the numbers feel earned, not made up.
Film a quick side-by-side: spray water on hair styled with each clay and show one holding shape while the other collapses.
No reshoot needed. Just the video already on your phone.
Hook, claims, pacing, CTA. Eight categories, checked frame by frame.
A full breakdown, not just a number. Every fix tied to the exact moment it happens.
Paste what you plan to say. The script analyzer tells you which lines are working, which ones to change, and what to say instead.
Line-by-line notes, each with a rewrite to try
Real report
“Unfortunately, I'm going to be returning this watch.”
Best line“So no, the real reason I'm returning this is because as soon as I bought it, they put it on a buy one get one free deal.”
Best line“They're not the type of brand to put their stuff on sale because it's that good quality.”
FixClaim structure
'That good quality' is the kind of vague praise viewers have heard a hundred times. After three specific claims, this line goes soft right when it should be reinforcing them.
Say this instead: “They're not the type of brand that needs to go on sale, which is exactly why this deal is weird.”
Made your changes? Check the new draft and see what moved.
CoachifyEvery fix is chasing the same goal: turning views into sales.
Specific fixes, tied to the exact second.
24/7 access to frame-by-frame coaching that would cost $50-150 a video from a coach.
Your first video is free
No card required. Get a full report on your own video, plus 2 script checks, before choosing a plan.
Want more? Try Pro free for 7 days, with 2 more videos, 3 script checks, and Patterns. Cancel before it ends and you won't be charged.
Every plan includes
Pro
7-day free trial$49.99/mo
20 videos a month
About 5 a week · $2.50 per video
50 script reviews a month
Patterns
See what keeps holding your videos back, across every video you upload.
38% less per video than Essential
No card for your first video. Then try Pro free for 7 days: 2 videos and 3 script checks.
Prices in USD. Switch plans or cancel anytime.
Upload your next video and find out what it's costing you.